NIO Li Bin: The first model of the sub-brand "Alps" will be released in the second half of next year

Beijing News Shell Financial News (Reporter Zhang Bing) On the evening of August 29, Li Bin, founder, chairperson and CEO of NIO, revealed at the conference call for the second quarter of 2023 that the first model of the sub-brand "Alps" will be released in the second half of next year, and the second model is also under development. He said that the new brand development concept is different from the NIO brand. The Alps brand focuses on the mass market, pays more attention to the family car market, and will pay more attention to the sales volume of each car.

Editor, Yue Caizhou, School against Chunyun